How we became Maestro Community Manager Most of you know Maestro, and some of you know people on our team, but do you know how we got started and how we became Maestro Community Manager? I (Travis) first met the team when I was an Executive Director for the Historic Quincy Business District (now The… Read More →
Involvements you should be using Involvements are a key to unlocking the potential of Maestro. As we have described them before, they are essentially custom fields or custom tags that you can put on any contact, business, or property. They allow you to ditch all the spreadsheets by tracking everything about a person, company, or… Read More →
Are your events on-brand? There’s no denying that events are a large component of downtown life. Whether your organization is dependent on events for fundraising, or you are holding them to increase attendance and build atmosphere, events are a critical aspect of nearly every downtown. While these events are frequently essential for the health of… Read More →
Your Downtown Website I think we would all agree that a website is not an option for any organization, it’s a requirement. Your website can be one of the most effective communication tools that you have. Since we deal with technology, we get asked about websites a lot. Most of those questions revolve around what… Read More →
Why Reporting Matters For over a decade now, I’ve had the good fortune to be a part of the Main Street movement. When I started I was told by our State Coordinator that I needed to fill out our monthly reporting, so I did. I didn’t think much about it at the time, I just… Read More →
Debunking Main Street Myths I have been fortunate to be associated with Main Street for over a decade now. Along the way I have discovered that many of us face similar situations. That similarity got me thinking. Are these really situations, or does this similarity lead to group-think about a problem? Is there a problem,… Read More →
10 Things to do during the COVID-19 Pandemic This is a unique time. Main Streeters are faced with some new challenges as the world faces the COVID-19 Pandemic. It seems as though the landscape is changing almost daily, and while we know there is light at the end of the tunnel, we don’t yet know… Read More →
Travis' Tips for getting the most out of your next conference I was at a conference recently and got to thinking about how to get the most out of the conference. I had presented early on, so I had time to watch the attendees and really think about how to maximize your time. Like everything,… Read More →
Alabama LAB Recap Last week I had the pleasure of attending the Main Street Alabama LAB in Decatur, Alabama. This is their annual state-wide Main Street conference, and was a great opportunity to see some familiar friends and faces, and meet some great Main Streeters. I’ve been to several conferences and I always try to… Read More →
Sponsorship Packet Template Whether you are in a large district or a small one, having enough funds to do everything you want always seems to be a challenge. Very few districts are left wondering what to do with all their excess funds at the end of the year. Most of us are stretching those dollars… Read More →